Client
Creative Brief
App Design, Prototyping, and Launch Campaigns
Spearheaded the end-to-end app design and launch process for the Leafbuyer App and Smart App, ensuring seamless deployment on the Apple App Store and Google Play Store. Utilizing Figma for wireframing and prototyping, I crafted intuitive user interfaces and high-fidelity mockups that aligned with both user experience goals and brand identity.
The launch campaigns were supported by a comprehensive suite of materials, including:
- Print and digital promotional assets to drive user acquisition.
- Custom app previews and feature graphics tailored to App Store and Google Play guidelines.
- Eye-catching thumbnails and app icons optimized for visibility and conversion.
- Social media video content and animations to engage audiences and boost app visibility.
By combining effective UI/UX design, thoughtful marketing collateral, and adherence to platform requirements, the apps were successfully launched with a cohesive branding strategy.
Tools Used
Figma
Apple Store
App Store Previews
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